Unilever's Brand Portfolio.

 Unilever is a renowned multinational brand that manufactures a vast range of consumer goods. It is a British-Dutch company with co-headquarters in Rotterdam, Netherlands. It is one of the oldest and largest multinational companies which was established in the year 1929. Unilever owns more than 400 brands but focuses mainly on 14 brands. They include, Axe/Lynx, Dove, Omo, Becel/Flora, Heartbrand ice creams, Hellmann's, Knorr, Lipton, Lux, Magnum, Rama, Rexona, Sunsilk and Surf.

Brand Portfolio refers to the number of products or range of products under a brand name.

Around two million people  use Unilever products on any given day. Here is a selection of our top brands, available in many countries, along with e stores behind them. Unilever has a number of product lines from which four important once are being higlightened.

•          Soap- Unilever has various kinds of soaps from which quite a number are used by every individual in different countries. Three most widely used soaps of unilever are Dove, Lifebuoy and LUX. DOVE is committed to helping women realize their personal potential for beauty by engaging them with products that deliver real care. Dove brand’s heritage is based on moisture          zation and offers a range of products: Body washes, Hand and Body lotions, Facial Cleansers, Deodrants, Shampoos, Conditioners and Hair Styling products. These are the product length of dove. LUX works with the world’s best perfume to create beauty treats infused with the finest fragrances. The product depth of LUX are many : Soft Touch Moisturising Body Wash, Velvet Touch Moisturising Body, White Radiance Whitening Body Wash, Fresh Splash Refreshing Body  Wash. LIFEBUOY  offers affordable, accessible soaps to help communities around the world improve hygiene through washing. Lifebuoy;s main soap is the red bar soap. Apart from that its multiple variants and specially designed body washes are also useful. Lifebuoy also has liquid hand washes as well.

•   Deo Spray– Axe helps guys look, smell and feel more attractive, with a range of body sprays, deodrants, anti- perspirants, shower gels and hair products. These are the product length of axe. Axe deodrants come in variety of flavours starting from chocolate to something refreshing AXE has variety of flavours which are basically the product depth of  AXE. Their anti-perspirants, shower gels and hair products also come in differebt forms.

•          Shampoo- Unilever introduced Sunsilk  and TRESemme to the market which helps women to get silky soft hair. SUNSILK ahs number of product depth starting from Damage Reconstruction, Perfect straight, Obedient Curls ,Black shine and also Hair Fall solution. All these are sunsilk’s variety of depths. TRESEMME is professional haircare range used by top hairdressers. It provides shampoo and conditoners as well. Their most widely used shampoo is 7 Day Keratin Shampoo which is widely used by customers all around the world. Apart from that their product depth are: 2-in-1 Cleanse and Replenish Shampoo. Breakage Defence Conditioner, Instant Refresh Radiance Dry Shampoo.

•          Knorr Soup- Knorr’s range includes soups, bouillon cubes and stock pots, meal makers, sauces, seasonings and snacks that are designed to bring flavor to dishes. Knorr’s product depth are: Knorr thai soup, Knorr corn soup, Knorr mixed vegetable soup, Knorr ginger soup etc.